Agustín Malnero

Description of said certificate

Learn about business trends in the digital and technological area. Identify business opportunities in technological fields. Develop innovative digital or technological business ideas. Apply innovative methodologies for the development of business models. Analyze the initial feasibility of the business idea. Assess the attractiveness of the sector in which you intend to compete. Identify the main resources that the project needs and those that are possessed. Prepare a SWOT analysis of the project. Know the main forms of value creation. Define how you are going to compete in the market. Manage digital tools for marketing activities. Successfully segment and position the product or service. Use social media management tools. Organize your operations. Design the strategy of the production process. Know the capacity of the business. Select the most suitable location for the business. Manage the quality of the service provided or product offered. Organize and plan human resources. Select the most appropriate legal form. Know the different procedures for the start and development of the business. Analyze the specific legal aspects of digital businesses.